About Me

18+ years of building websites and applications. I help small businesses get online without the hassle.

Hi, I'm Alex!

I'm a senior software engineer based in Eugene, Oregon. I've been building things on the web since I was a teenager - what started as a hobby became a career spanning 18+ years.

I've worked at enterprise companies like Palo Alto Software, built systems that handle 220 million+ requests monthly, and designed infrastructure that scales to thousands of concurrent users. But my favorite work? Helping small business owners get a website that actually works for them.

I specialize in taking complex technical problems and turning them into simple solutions. Whether you need a straightforward business website or something more custom, I'll give you honest advice and build something that fits your budget.

18+ Years of Experience
220M+ Monthly Requests Handled
20K+ Requests/Second Peak
10K+ Users Supported

How I Approach Projects

After two decades in this industry, I've learned what works and what doesn't. Here's what I believe.

Start with Goals, Not Features

Before writing any code, I want to understand what you're trying to accomplish. Every component of your website should serve a distinct purpose and work toward your objectives. When we start with goals, the right features become obvious.

Small Steps, Quick Results

I use an MVP-first approach, which means we start with what's essential and build from there. You'll never wait months to see results. At the end of every phase, you'll have something that works - and you can give feedback as we go.

Success Means Results

Simply finishing the code isn't enough for me. I measure my success by the success of my clients. My goal in everything I do is to make sure you see a real return on your investment - more customers, more sales, more efficiency.

Built to Last

Technology changes fast, but your investment should stand the test of time. I use proven technologies and industry best practices to build things that won't break next year. And when it's time for updates, I'll be here to help.

Technologies I Work With

From small business websites to enterprise-scale backends. Here's what I work with most.

WordPress

My go-to for business websites. With 11+ years of WordPress experience, I can build anything from simple sites to complex custom solutions - all easy for you to manage.

Shopify

A reliable eCommerce platform for businesses that want to sell online. Easy to use, highly customizable, and built to scale as you grow.

Laravel & PHP

My go-to for custom backends and APIs. I've built systems handling millions of requests with PHP 8+ and Laravel, including REST APIs and GraphQL.

Modern Frontend

Vue, React, and vanilla JavaScript for smooth, responsive interfaces. I build things that work great on every device and load fast.

Infrastructure

Docker, Kubernetes, AWS, and CI/CD pipelines. When your project needs to scale or your site needs to handle traffic, I've got you covered.

Databases

MySQL, PostgreSQL, Redis, and more. I've implemented everything from simple data stores to advanced vector search and high-performance caching.

What People Say

I've been fortunate to work with great people over the years. Here's what some of them have to say.

"Alex is one of the most genuine, hardworking men I know. I've known him for years and wouldn't trust anyone else to get the job done professionally and right. His work is outstanding, and most importantly he's quick and efficient!"

Zachary Carter CEO, Drobile

"Alex has consulted me on several projects. He is a very good coder and genuinely professional."

Gabriel Rotmann CEO, Steady Communications, LLC

"Alex did his best work when it came to system architecture. He always had interesting ideas on how to solve complex problems."

Adam Becker Coding Czar, Palo Alto Software

"With a considerable amount of knowledge on backend technologies, Alex has resolved many challenging problems when he worked with us at Palo Alto Software. He is intelligent and can adapt to any situation to get the job done."

Sam Hemmingway Senior Developer, Palo Alto Software

"If Jesus could have chosen a developer to create his website, it'd been Alex."

Darrell Moore Lead UX, Stylephase

"Alex has been great and very prompt with all projects we have worked on together."

Dimitri Despointes Freelance Internet Marketing Specialist & Designer

Let's Work Together

I'd love to hear about your project. Free consultation - let's talk about how I can help your business.